« 3 GREAT Holiday Gifts… For Just $1
Jeff Johnson Coaching Program Review »

How to Find “The Hook”

To find a hook, you’ve gotta dig deep into your product.

Check out this quick video to get my thoughts…

Here’s a great example of a fitness professional who found a powerful hook to separate himself from the competition.

Tags: ,

This entry was posted on Thursday, December 18th, 2008 at 1:13 pm and is filed under Make More Money. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

  • I totaly agree with you! Look for your hook! I just found mine
  • Your best idea you gave us at the last bootcamp for a hook for a product or service was something close to us that we love, do daily, and is something so close and dear and passionate to us, its almost taken for granted. Something you love and think about constantly... even unconsciously. Thats your best hook to start with. Ryan and Zack gave me hints on several good ideas, so many Im having a hard time finishing them all!
  • Great info.

    Great reminder of find a hook.

    This will hep me now, for my info product.

    Rick Kaselj
  • Bonnie Hardie
    Thanks Ryan!! Great Advice as usual. I will spend serious time searching for my "hook" in my PT Business.
  • Good vid Ryan. Sounds like a monthly mastermind possibility? I would participate in bouncing ideas off of others for my stuff and theirs. I'm peripherally in the fitness biz but really in the psychology and personal change biz. Hit me up if interested. P.S... not an ad. Free sharing.
  • Shay
    coachbook, that's not a hook - that's advertisement
  • Here's my hook: CoachBook - the greatest network for coaches on the planet! Ok, maybe not quite the planet yet, but we're getting there!....... www.coachbook.ning.com
blog comments powered by Disqus